WildTruth Foundation is a South Africa-based nonprofit organisation founded in 2025. Its mission is to investigate, document, and raise awareness about wildlife crime, environmental destruction, and human-wildlife conflict across the country. Through immersive journalism, community collaboration, and advocacy, WildTruth brings the unseen into the spotlight—ensuring accountability and protecting Africa’s fragile biodiversity.
WildTruth Foundation is agile, bold, and built for impact. Through media, fieldwork, and education, it seeks to create real change in South Africa’s conservation landscape.
OUR SERVICES
MULTIMEDIA PRODUCTION
Video, podcast, and photojournalism content distributed via WildTruth channels, partner platforms, and media houses.
FIELD INVESTIGATIONS
Stakeout-based and embedded reporting in wildlife crime,environmental violations, and wildlife-human conflict.
COMMUNITY EDUCATION
Outreach programs and education initiatives, especially in rural areas, wildlife communities, and conflict-prone regions.
CONSERVATION EXPEDITIONS
Paid safari-style trips and media workshops that immerse participants in real-world conservation storytelling.
DIRECT CONSERVATION SUPPORT
WildTruth Foundation will allocate funding and advocacy support to frontline wildlife and environmental protection initiatives
ADVOCACY & PARTNERSHIPS
Engagement with SAPS, Ezenvelo, SandParks, Project Rhino, African Raptor Centre, and The Bateleurs, among others.
WILDTRUTH ACADEMY
Environmental Journalism Courses & Training
Hands-on workshops and short courses to empower aspiring environmental journalists in South Africa. Led by Leticia Cox, who holds a Postgraduate Diploma in Journalism from the London School of Journalism, these programs will focus on investigative skills, ethical reporting, and conservation storytelling.
WHY US?
Two Decades of Frontline Experience
WildTruth is led by Leticia Cox—aka LensTraveller—a seasoned investigative journalist and multimedia specialist with over 20 years of experience reporting on wildlife crime, conservation, and human rights. Her extensive fieldwork, from rhino poaching in Kruger to vulture trafficking in KZN, ensures that WildTruth is driven by firsthand knowledge, not theory.
Agile, Transparent, and Locally Grounded
WildTruth Foundation operates with a lean structure and transparent, community-based ethics.
Every rand is traceable. Every mission is grounded in South African realities. With a director and a hands-on founder at the helm, this is a foundation where action—not admin—leads.
Strategic Leadership With Integrity
Co-directors Rory Macpherson and Sidney Zeeman bring deep insight into conservation fundraising, security, and governance. Together with Leticia’s investigative edge, the leadership team combines storytelling with strategy—ensuring WildTruth grows sustainably, ethically, and with impact.